Our Brand

NAIF MONTREAL

 

Enter a world where style and quality never fades.

We think of our clothes as treasures to be cherished for many years.
Every season, our collections are structured around timeless and elegant pieces, made with the greatest care, with the aim of sustainability.

At Naïf, we believe that clothes are even more beautiful when they are made with love and respect.

From our drawing tables to our neighbourhood boutiques, to our manufacturing workshops and all the way to your wardrobe, love is present in everything we do.
It is essential for us to partner with people who share our core values.

Our fabrics make the difference.

Our collections are created from natural, ethically sourced materials.
Cashmere, merino wool, cotton and linen are our materials of choice to wrap you in a cloud of softness.

Our story

Since opening our first boutique in 2017, our goal has been to offer clothing made from luxurious materials at an affordable price, allowing women to combine comfort and style, effortlessly.

With more than 20 years of experience in commerce and design, we have shaped what Naïf is today: clothes with simple lines and impeccable fits, natural materials, and a timeless style.

“Dancing with the classics, playing with textures, composing, recomposing…
Do it with taste and lightness, in a place where you feel at home.
This is the Naïf spirit”